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Piracy - Why does Google make it so easy to steal music?

03/11/2013

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I remember reading a report commissioned by UK Music, "Music Experience and Behaviour in Young People" carried out by the university of Hertfordshire in 2009. Back then the average digital collection was 8,000 tracks amongst the one thousand eight hundred 18-24 year respondents, with on average 1,800 tracks in their pocket on an MP3 player.

What amazed me... was the majority of this "pirated" music had been "stripped" from YouTube. I was a little green, as I'd never heard of this before and assumed it would be tricky to do. But when I discussed this with others it seemed this practice was common place and indeed easy to do.

I was reminded of this report today when I typed  "Y" into Google and the 4th predictive suggested result was "youtube converter".

But it gets worse, when I typed "Yo" into Google and "youtube converter" jumps up to the 2nd predictive answer. By the time you get to typing "yout" the predictive text is suggesting "youtube converter" in 2nd and "youtube downloader' in third place.
It isn't all negative they are prepared to pay for digital music

85% of P2P downloaders would be interested in paying for an unlimited, all-you-can-eat MP3 download service. 57% of these said such a service would stop them using unlicensed P2P services, and 77% that they would still continue to buy CDs.
There is a lot of innovation going on in the mobile industry, with people looking to tap into peoples love of Music. Hopefully they will find a way for musicians to monetise their content.
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Sky news and O2 markets campaign

04/04/2012

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With a mocked up news desk, SKY news and the O2 network team up to recreate the sky news experience
On the money daily script and built in sharing and also have to give permissions to share via Facebook. I wasn't willing to so delighted they allowed me to download and upload to YouTube!
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